PromoTix University Class

This class walks you through the essential legal and administrative steps to properly set up your event business from day one. You’ll learn how to choose the right business structure—whether a sole proprietorship, LLC, or corporation—and understand the pros, cons, and tax implications of each. We’ll break down the differences between single-member and multi-member LLCs, S Corporations vs. C Corporations, and when each option makes the most sense for your growth goals.

From there, you’ll be guided through the full registration process, including selecting a business name, filing with your state, obtaining an EIN, and setting up your business for banking and compliance. You’ll also learn what local licenses, specialty permits, zoning rules, and music or alcohol permissions may apply to your events.

By the end, you’ll have a clear roadmap for legally and confidently launching your event company—along with practical tips and reminders to consult your accountant or attorney to choose the best structure for your long-term vision.