PromoTix University: Course 101 - Class 5 - Insurance Essentials for Event Businesses
This class breaks down the critical insurance coverages every event business needs to protect itself from financial risk. You’ll learn why insurance is essential in an industry filled with variables—from accidents and property damage to weather-related cancellations and equipment issues—and how the right policies can safeguard your business from major losses. We’ll cover the core insurance types: general liability insurance for accidents and injuries, event cancellation insurance for unforeseen disruptions, and equipment insurance to protect your owned or rented gear.
You’ll also learn how to determine your ideal coverage based on your business structure, event size, venue requirements, and the specific services you offer. The class explores optional but important add-ons like liquor liability, workers’ compensation, and professional liability (E&O) insurance. Finally, you’ll get guidance on choosing the right insurance provider, reviewing policy exclusions, and performing annual coverage reviews to keep your business protected as it grows. By the end, you’ll understand exactly what coverage you need—and how to secure it confidently.
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